20 de milioane de utilizatori s-au inscris pe platforma BBM folosind terminale iOS si Android OS

  Saptamana trecuta BBM, sau Blackberry Messenger, a fost relansat in App Store-ul companiei Apple, dar si in Google Play, iar in doar o saptamana de zile 20 de milioane de utilizatori noi s-au inscris pentru a utiliza serviciul. In momentul de fata BBM are 80 de milioane de utilizatori activi in intreaga lume, 20 de milioane dintre ei fiind adaugati intr-o singura saptamana. Cei de la Blackberry au parte de o realizare foarte importanta, realizand sa atraga un numar enorm de utilizatori intr-o perioada scurta de timp, ramane de vazut cati vor utiliza platforma in continuare.

  V-am spus saptamana aceasta ca BBM va permite in viitor efectuarea de apeluri VoIP si video direct din iDevice-urile noastre, dar si ca in curand vom vedea reclame in BBM Channels. Blackberry a fost cel mai probabil surprinsa de raspunsul extrem de pozitiv al utilizatorilor in cazul lansarii serviciului sau si probabil lumea va continua sa il incerce, initial din curiozitate. BBM pentru iOS si Android OS este disponibil gratuit in App Store si Google Play.

BBM Community Grows to More Than 80 Million Active Users Across BlackBerry, Android and iPhone Devices Globally

Waterloo, ON – After the amazing launch of BBM™ on Android® and iPhone® devices, with more than 10 million downloads in the first 24 hours, BBM has now ended its first week with more than 80 million monthly active users*, including over 20 million new users on Android and iPhone devices.

During its first week, BBM was the top free overall app in 35 countries in Google Play™ and in 107 countries in the App Store^SM, and continues to maintain a strong position in key markets such as Canada, the US, the UK, Indonesia and much of the Middle East, to name a few.

“It is great to see so many people downloading BBM, but the true measurement for us is engagement – the connections being made and the conversations in which our BBM community engages. The power of BBM has always been the active, real conversations and interaction that our customers enjoy,” said Andrew Bocking, Executive Vice President of BBM at BlackBerry. “From here on out, we will focus on active users of BBM and will no longer focus on simple download numbers.”

With the BBM community now at more than 80 million active users around the globe, users are connecting on the private social network like never before. This past weekend, BlackBerry® (NASDAQ: BBRY; TSX: BB) was able to remove the virtual line-up so that Android and iPhone users can now immediately download, sign in and start using BBM without having to wait.

BBM users are enjoying the immediacy and control that BBM offers as they chat with their new contacts – either one-to-one, in multi-person chats or as part of a BBM Group. The delivered and read statuses, as well as the message-in-progress alert, keep people engaged and active in conversations on BBM.  BBM users can also share files such as photos, and voice notes, as well as update their statuses with ease. BBM Groups allows photo, calendar, chat and file sharing for up to 30 people in a user-generated community.

Every BBM user has a unique PIN that helps maintains their privacy, so users never have to give out their phone number or email address to a new or casual contact. BlackBerry ID connects with a person’s PIN, BBM contact list and services to make device switching quick and easy.

The BBM experience will continue to evolve.  In the coming months, BlackBerry will deliver BBM Video calling, BBM Voice calling and BBM Channels – a new community building service to connect BBM users even more broadly – to Android and iPhone users.

Android and iPhone device users can download BBM by visiting BBM.com.