Dupa o lansare “tacuta” facuta in cursul acestei dimineti pentru iPad Mini cu Ecran Retina, compania Apple a publicat acum cateva minute un comunicat de presa in care ofera detalii despre noul sau produs. Compania americana ofera informatii detaliate despre noutatile si preturile produsului, insa afirma ca unitatile pot fi comandate doar din magazinele sale online, sau prin sistemul Personal Pickup pentru ridicare din magazinele fizice. Separat de aceste doua metode, o parte dintre resellerii de produse Apple vor comercializa tabletele, insa sansele ca ei sa aiba unitati in stoc in perioada imediat urmatoare sunt extrem de mici.

  Practic Apple a ales sa lanseze iPad Mini cu Ecran Retina la jumatatea lunii noiembrie desi nu avea destule unitati in stoc si desi stia ca exista cerere mare, cei interesati fiind nevoiti sa faca o comanda online. Asteptarea la coada in fata unui magazin nu va garanta nimanui posibilitatea de a achizitiona o tableta cand ele vor intra in stoc, deoarece Apple nu le va comercializa decat daca un client isi face o rezervare online prin Personal Pickup pentru a ridica tableta dintr-un magazin ales.

iPad mini with Retina Display Available Starting Today

CUPERTINO, California—November 12, 2013—Apple® announced iPad® mini with Retina® display is available starting today. The new iPad mini brings all the pixels from the 9.7-inch iPad to its 7.9-inch screen, delivering razor sharp text and detail in an amazingly thin and light design. It features the powerful and power-efficient Apple-designed A7 chip with 64-bit desktop-class architecture, ultrafast wireless with faster built-in Wi-Fi and expanded LTE cellular connectivity, iOS 7 featuring hundreds of great new features and access to all 475,000 apps designed specifically for iPad.

“The response to iPad Air has been incredible, and we’re excited for customers to experience the new iPad mini with Retina display,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “We think customers will love both of these thin, light, powerful new iPads, and we’re working hard to get as many as we can in the hands of our customers.”

Pricing & Availability
iPad mini with Retina display will be available starting today in silver or space gray. iPad mini with Retina display Wi-Fi models will be available for a suggested retail price of $399 (US) for the 16GB model, $499 (US) for the 32GB model, $599 (US) for the 64GB model and $699 (US) for the 128GB model. iPad mini with Retina display Wi-Fi + Cellular models will be available for a suggested retail price of $529 (US) for the 16GB model, $629 (US) for the 32GB model, $729 (US) for the 64GB model and $829 (US) for the 128GB model. Additionally, the original iPad mini continues to be available at the more affordable price of $299 (US) for the 16GB Wi-Fi model and $429 (US) for the 16GB Wi-Fi + Cellular model for either AT&T, Sprint, T-Mobile or Verizon.

Custom-designed polyurethane Smart Covers for iPad mini with Retina display and iPad mini are available for $39 (US) in a range of vibrant colors, including blue, green, pink, yellow, black and (RED). Additionally, a beautiful aniline-dyed leather iPad mini Smart Case is available in six rich colors, including yellow, beige, blue, brown, black and (RED) for a suggested retail price of $69 (US) for both models of iPad mini. Smart Covers and Smart Cases are available through the Apple Online Store (www.apple.com), Apple’s retail stores and select Authorized Apple Resellers.

iPad mini with Retina display is available to order through the Apple Online Store(www.apple.com) to ship or through Personal Pickup at Apple’s retail stores, and through AT&T, Sprint, T-Mobile, Verizon Wireless and select Apple Authorized Resellers.