https://www.youtube.com/watch?v=o5WYvFOMtAA
Better Starts Here este un clip video publicat in cursul acestei zile de catre compania Apple prin intermediul propriului cont YouTube, compania americana laudandu-se pentru modul in care a contribuit la protejarea planetei pe care locuim prin alegerile facute in dezvoltarea produselor sau a diverselor proiecte care sustin infrastructura in baza careia ea functioneaza.
Dupa cum veti vedea si in clip, compania americana sustine ca are foarte mare grija in ceea ce priveste materialele alese pentru dezvoltarea produselor sale, influentand inclusiv partenerii in alegerea modului in care ii fabrica produsele vandute in lumea intreaga, Apple afirmand ca adevarata inovatie nu sta doar in conceperea design-ului unui produs, ci si in ceea ce priveste generarea de energie “curata” sau a materialelor pentru produse.
Apple’s commitment to the environment starts from the ground up. We strive to create not only the best products in the world, but the best products for the world. And over the past year, we’ve made significant progress through projects that focus on renewable energy and forest preservation. Learn how we are leaving the world better than we found it.
We take our passion for innovation beyond our products and into our practices. As part of our continuing mission to leave the world better than we found it, we’re partnering with The Conservation Fund to protect and create the type of forests we use in our packaging. We’ve developed a renewable micro‑hydro project to power our data center Prineville, Oregon. And we’re building a solar farm in China to offset energy used by our offices and retail stores. Because it’s our responsibility to make sure that in creating beautiful products, we’re also caring for our beautiful planet.
