Tabletele iPad Mini au inregistrat vanzari foarte bune in primele 3 luni ale acestui an, doua treimi dintre tabletele iPad vandute in lumea intreaga fiind cele cu ecran de 7.9 inch ale Apple. Desi consumatorii s-au grabit sa achizitioneze micuta tableta a celor de la Apple in Q1 2013, in timpul verii puterea de cumparare scade, consumatorii isi cheltuie banii pe vacante sau alte distractii, cererea scade, iar partenerii Apple raporteaza o scadere a comenzilor pentru ecrane dedicate iPad Mini.
AU Optronics’ (AUO) shipments of panels for the iPad mini are expected to decrease from four million units in the first quarter of 2013 to 2.5-2.8 million units in the second, according to Taiwan-based supply chain sources. AUO’s drop in the second quarter will also come as overall shipments for the iPad mini are expected to drop around 20-30% on quarter to around 10 million units largely due to the time period traditionally being a slow purchasing period for consumers. The remaining seven million panels for the device are expected to come from LG Display, said the sources.
Practic vorbim despre o reducere cu pana la 30% a comenzilor de ecrane pentru tableta, iar in afara scaderii cererii exista si pregatirea pentru lansarea iPad Mini 2. Apple urmeaza sa lanseze un alt model al tabletei in toamna si ca parte a pregatirii trebuie sa reduca partial comenzile de ecrane pentru actualul model si acum ramane doar sa vedem cand are Apple de gand sa prezinte iPad Mini 2 si sa o lanseze pe piata.
